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Parchment Acquired By Brentwood Associates

socalTECH

Parchment , a company which provided records management, transcripts, grades, and other information for the K-12 and other markets--and which has its roots in the LA area--has been acquired by Brentwood Associates. Financial terms of the acquisition were not announced.

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Brentwood Associates Invests In Credentials Solutions

socalTECH

Los Angeles-based private equity investor Brentwood Associates announced this morning that it has made an investment in Credentials Solutions , a provider of software-enabled transcript, verification and parking services to the higher education market. Size of the investment was not announced.

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Brentwood Associates Buys Sundance Holdings

socalTECH

Los Angeles-based private equity firm Brentwood Associates , which manages around $650M in capital and focuses on consumer-focused, middle market growth firms, said today that it has acquired a majority stake in Sundance Holdings Group. Financial terms of the buy were not disclosed. READ MORE>>.

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Wheels, Started By Founders of Wag, Comes To LA

socalTECH

Need a way to get around Los Angeles, but just can't handle those scooters? Wheels , a new startup from the co-founders of Wag , announced this morning that the company has started offering up access to its electric powered, two wheel bicycles in Los Angeles, as it expands from its base in San Diego.

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Bolstering the Partner Ranks at GRP

Both Sides of the Table

He shared tons of information about how how they were using marketing to quantitatively make marketing decisions at HauteLook and acquire customers for prices that were far cheaper than similar companies. The feedback was always universal, “that was the most helpful marketing meeting I’ve every had.”

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sales vs marketing

AeA Los Angeles Council

Having been both a marketing & sales executive, I have seen first-hand how silos between these two departments can exist while products (or the sale of services) still "succeed" despite the rivalry. Marketing is in her blood and yes, she bleeds Blue. Vice Presidents of Marketing. Directors of Marketing.

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Interview with Fouad ElNaggar, Redpoint Ventures

socalTECH

To hear about the firm's interest in Los Angeles, and Southern California investments in general, we spoke with Fouad ElNaggar , Principal at the firm, to hear about where the firm is nowadays and what kind of investments it is making locally. We really believe in the market. It seems like that's been a long time coming.

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