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Ace Metrix Gets $8M For TV Ad Analytics

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Ace Metrix , a provider of technology for television advertising analytics, said today that it has raised $8M in a funding round from WPP, Hummer Winblad Venture Partners, Leapfrog Ventures, and Palomar Ventures. The company said the new funding round will go towards accelerating growth, product development, and expansion into new markets.

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Interview with Brian Garrett, Crosscut Ventures

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Los Angeles-based Crosscut Ventures (www.crosscutventures.com) is one of the newest venture capital funds in the area, and has quietly been working on funding local companies over the last year. We spent six plus years at a local firm, Palomar Ventures, doing Series A and Series B investments.