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Ace Metrix Gets $8M For TV Ad Analytics

socalTECH

Ace Metrix , a provider of technology for television advertising analytics, said today that it has raised $8M in a funding round from WPP, Hummer Winblad Venture Partners, Leapfrog Ventures, and Palomar Ventures. The firm, which is headquartered in Mountain View, also has operations in El SEgundo, and was founded in Los Angeles.

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Mixed Signals Acquired By Tektronix

socalTECH

El Segundo-based Mixed Signals , a developer of digital content monitoring products for the cable and satellite television, broadcast, and IPTV market, has been acquired by test equipment giant Tektronix. Tektronix announced the acquisition Monday morning, but did not disclose any financial details of the buy.