Both Sides of the Table

JUNE 27, 2011

The following are some lessons I learned about early-stage startup marketing. Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). Most people totally advise against stealth. I call this “marketing futures.&#

Marketing 380

Marketing Startup Press Technical Advisors 380

socalTECH

OCTOBER 24, 2011

Accelerator programs--like YCombinator in Silicon Valley, and TechStars in Colorado--have come to the forefront of the minds of entrepreneurs as a way to boost their ideas quickly into the market, find funding, and into existence. You were most recently in venture capital, what drove you to move down here to Los Angeles and start this up?

Technical Advisors 176

Technical Advisors Startup Southern California Los Angeles 176

Startup Professionals Musings

APRIL 1, 2019

Steve Jobs started his technical career creating circuit boards at Atari, before joining Steve Wozniak to build personal computers in his garage. I advise owners that they have to know when to give up a business, as well as when to buy one. Accept and capitalize on change.

Technical Advisors 75

Technical Advisors Startup Satisfaction Customer 75

Startup Professionals Musings

AUGUST 1, 2018

The list would include Howard Schultz, a marketer working for a Seattle coffee bean roaster when a trip to Milan convinced him to jump ship to create upscale espresso cafes that he found all over Italy; and maybe Steve Jobs, who started on the night shift at Atari. Focus on customer value in every job.

Startup 52

Startup Technical Advisors Entrepreneur IBM 52