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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

not near the beach): Factual, founded by Gil Elbaz who built AdSense [Century City]. Think about venture capital. Those that were around 30+ years ago never had to think about branding – there were hardly any other VCs. IA Ventures – Roger Ehrenberg was doing angel investing before he became a VC.

Startup 304
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Gil Elbaz On Factual's New Warchest

socalTECH

Last night, Santa Monica-based Factual (www.factual.com), the data provider and data tools firm, announced a big, $25M funding round from Andreessen Horowitz and Index Ventures. This is a pretty big round and is a lot of funding--what are you using it for? Gil, thanks for the time today.