Century City Santa Monica Technology Writing 
socalTECH
DECEMBER 9, 2010
Last night, Santa Monica-based Factual (www.factual.com), the data provider and data tools firm, announced a big, $25M funding round from Andreessen Horowitz and Index Ventures. That require lots of cleaning an de-duping technology in order to use those billions of source records, and put them into a nice place database.
Both Sides of the Table
APRIL 17, 2012
I recommend that you start by writing down the attributes you would want people to think about when they think about your brand. Let my try those for Los Angeles as an example: Second largest city in America with 13 million people. An innovator in technology, especially monetization. We need to be different & unique.
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