Remove CIO Remove Content Remove Santa Monica Remove Writing
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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

I recommend that you start by writing down the attributes you would want people to think about when they think about your brand. A market leader in content, music, entertainment, textiles, engineering, aerospace and trade. ZestCash, founded by Douglas Merrill, former CIO of Google [Hollywood]. Also East of the 405?

Startup 304
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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

I live in the city of Santa Monica. That’s convenience when your VC is hoping to write the next $20 million check. Everybody knows about the leaked memo of AOL’s Tim Armstrong saying he wants to up his content from 4% video to 70% video. LA is producing content at scale. Let me use LA as an example.