Web 1.0 Entrepreneurs: we are roadkill unless we learn to run as fast as today’s founders.
Steve Reich
MARCH 30, 2012
One of the founders wrote a Python script that sent out custom emails to a list they had developed. The emails were so tailored, that many merchants called back to thank them for the personal attention. No wonder they just raised $1mm. inLife signed up dozens of merchants in Santa Barbara for their activity site.
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