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Many Startups Stumble on International Cultures

Startup Professionals Musings

I was once asked by a top executive of a major software company why we were not selling more products in Finland. I informed him that we needed to translate the software into Finnish at a cost of $50,000. We retained legal council in Milan and were advised that we would loose if the case went to trial.

Startup 90
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International Cultures are Key Business Challenges

Startup Professionals Musings

I was once asked by a division manager of a major software company why we were not selling more products in Finland. I informed him that we needed to translate the software into Finish at a cost of $50,000. We retained legal council in Milan and were advised that we would loose if the case went to trial.