Coach Marketing Metrics Summary 
Startup Professionals Musings
OCTOBER 28, 2020
He brings a wealth of experience to the table, based on years of consulting work with middle market companies around the world. I support his summary of five key steps to get beyond the planning: First check your view of the reality of your situation. The process must focus not only on the “what,” but the “how.”
Startup Professionals Musings
OCTOBER 11, 2019
I saw a good summary of the required principles for long-term trust in a new book, “ The 10 Laws of Trust ,” by Joel Peterson, Chairman of JetBlue, professor at Stanford University, and thought leader in this area: Practice personal integrity in all that you do. Define metrics to measure what you want to achieve.
Both Sides of the Table
MAY 19, 2018
When you raise money from investors you produce information that you are told they want and care about: A fund-raising deck that articulates your company strategy, plans, team, market, competitors and so forth. I hired a sales coach named Kai Krickle who helped me figure out how to close more deals.
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