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If You Don’t Define Your Personal Brand the Market Will

Both Sides of the Table

I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all. Yet as obvious as it is to create messaging for your company, many people don’t consider their personal brands.

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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

” in 2014 the data seems pretty conclusive because LA has now become the fastest growing tech startup region by numbers of companies being started and those of us here have noticed this pace accelerating. They estimate that high-tech work contributes $108.3 They estimate that high-tech work contributes $108.3

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Putting Tom Perkins Comments into Context

Both Sides of the Table

There is outraged public reaction to the Google buses carrying technology workers from the city to the peninsula high-tech companies which employ them. While the company name is Kleiner, Perkins, Caufield & Byers and thus it’s website is www.kpcb.com – nobody ever uses the final two names. Kleiner Perkins.

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