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Demand Media Launches New Social Ad Units

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Looking to enhance the advertising units on its network of sites, Santa Monica-based Demand Media said today that it has launched a new set of "social feed ads" to its advertisers. Demand Media said its new Social Feed ad management tools allow its advertisers to deliver customized, social media content via live rich media ads.

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Catching Up With Joanne Bradford, Demand Media

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Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? eHow Spark! It's all about social signals.

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Making Money on YouTube | Audience First, Cash Second

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To immerse themselves in the culture where their potential customers are actively involved = YouTube. Nick Tran, Social Media Director for Taco Bell said, “The new entertainment for teens is YouTube. For Orabrush, it all started with an eHow video about “How to Tell if You Have Bad Breath”.