Remove class-readers
article thumbnail

A Serial Entrepreneur’s Take On Guy Kawasaki’s Enchantment

InfoChachkie

If you are a leader at a startup and you are reading a business book, you are not closing customers, raising capital, improving your product, or spending time with your loved ones. I have used Guy’s previous book, The Art Of The Start (Art ), in my UC Santa Barbara New Venture Creation class for the past five years.

article thumbnail

An Enchanting Conversation With Guy Kawasaki

InfoChachkie

Of the 225 customer reviews currently posted on Amazon, over 90% are highly positive. I even plan to use it in my upcoming UC Santa Barbara Entrepreneurial Selling class. In Art Of The Start , you encourage your readers to be responsive and to strive to return emails within 24-hours.

article thumbnail

Interview with Eric Frankel, StarGreetz

socalTECH

For our readers who haven't yet heard of your company, what's the idea behind StarGreetz? It literally lets them talk to their customers in a never-before way, on a one-on-one basis. Based on those three inspirations, I wanted to build a company that allows brands and celebrities to speak to their customer in a unique manner.