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Demand

Framework

Pricing

Writing

Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

JANUARY 12, 2014

We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. Simply write a great book? If you have NO network of promotion for your story?

Marketing

Marketing Startup SEM SEO

The Case For & Against Cryptocurrencies (for those tired of all the noise)

Both Sides of the Table

SEPTEMBER 17, 2017

In more than a decade of writing about the Internet and tech-enabled businesses I’ve learned that mobs don’t do nuance well. My goal is to lay out a basic framework for anybody unsure whom to listen to as a way of helping you think about a way to orient your own views. It’s certainly food for thought.

Course

Course Startup Framework Marketing

Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

The Case For & Against Cryptocurrencies (for those tired of all the noise)

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