Remove Demand Remove Framework Remove Sales Remove Study
article thumbnail

Why Your Startup Needs a Sales Methodology

Both Sides of the Table

Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. And when you achieve product / market fit your company often ramps revenue very fast and you need to build an organization to address it from demand generation (aka marketing) to sales discovery to implementation and after-sales support.

Sales 393
article thumbnail

Understanding How The Innovator’s Dilemma Affects You

Both Sides of the Table

The framework of his book has profoundly altered how I think about the technology market and affects how I thought about building my businesses and how I think about investing in venture capital. This is important because the customers they serve (the red line) demand a product that meets their complex requirements.

Startup 376
article thumbnail

On Leadership, Teams, Success & Happiness

Both Sides of the Table

I’m looking for somebody who can sell, but not better than our head of sales. You want somebody who can raise $15 million to build out your R&D, business development and sales organizations. She’s protecting them from the most intellectually demanding activities. Are you looking for a Phd wireless chip designer?&#.

CTO Hire 363