Startup Professionals Musings

JANUARY 6, 2021

Based on my experience advising new entrepreneurs as well as more mature businesses, I recommend the following strategies for building business momentum, while still optimizing the limited resources of every small business: Find more customers that like what you do best. Focus on the mainstream customer majority.

Technical Review

Startup Professionals Musings

APRIL 20, 2020

Most small businesses I advise still rely on traditional advertising models, assuming they can create enough media “noise” to get customers attention and sway them. You don’t realize that person-to-person noise now dominates all channels through social media, effectively hiding business marketing messages.

Marketing

Jason Nazar

APRIL 7, 2011

You take no interest nor show any curiosity in how technical systems are built or maintained, and Engineering is the least valued/respected part of your organization. The WannaBe Board of Advisor. What’s the Remedy: Don’t ever offer to be a Board of Advisor unless your asked first. Self-Entitled Social-Media HotShots.

Technical Advisors