Frank Addante

MAY 8, 2006

Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. Startup 2.0: By Frank Addante [Startup 2.0] ReaXions helped companies create websites and then provided them with the tools to promote their sites and monetize the traffic (marketing software).

Startup 40

Startup Advertising Web Design Venture Capital 40

Frank Addante

SEPTEMBER 25, 2006

Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. Agility Stealth and speed will usually help beat-out large companies. Handle with Care Take care of your customers, they will help you build better products, recruit better talent and attract other customers.

Company 40

Company Companies Startup Venture Capital 40

Frank Addante

MARCH 26, 2007

Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. After the initial product was developed, it was folded back into our internal engineering team and became part of our core product offering. Startup 3.0: Be scrappy. ReaXions, Inc.

Outsource Development 40

Outsource Development CTO Hire Startup Venture Capital 40

Frank Addante

JANUARY 30, 2007

Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. This helped us develop better features, and it also created an extreme sense of urgency for our engineers. Blogger Template originally design by Web-Kreation Converted By Jacky Supit

Startup 40

Startup Venture Capital Outsource Development Web 2.0 40

Frank Addante

AUGUST 27, 2007

Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. It builds confidence in the employee, it builds up your confidence and your team’s confidence in that employee and their strengths help correct the weakness. Startup 3.0: Be scrappy. ReaXions, Inc.

Startup 40

Startup Venture Capital Outsource Development Web 2.0 40

Frank Addante

OCTOBER 31, 2006

Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. Sure, we lost out on some of the low end business, but in the end, that actually helped the business survive the dot-com bubble burst. Startup 3.0: Be scrappy. ReaXions, Inc.

Startup 40

Startup Venture Capital Advertising Email 40

Frank Addante

SEPTEMBER 6, 2006

Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. My experience sometimes helps me avoid making the same mistakes twice, but that requires me to "think" before I jump into the fire. Blogger Template originally design by Web-Kreation Converted By Jacky Supit

Startup 40

Startup Venture Capital Web 2.0 Outsource Development 40