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Predixion Software Snags $20M More For Predictive Analytics

socalTECH

Prior investors DFJ Frontier, EMC, Miramar Venture Partners and Palomar Ventures also participated. According to Predixion, the strategic investment round also includes a deal with Accenture, where the companies will jointly develop a range of advanced analytics solutions for their clients. READ MORE>>.

Software 193
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Predixion Software Gets $6M More

socalTECH

Aliso Viejo-based Predixion Software , the developer of predictive analytics software which is headed by Simon Arkell, announced today that it has raised $6M in a Series B funding round. The new, strategic investment came from an un-named investor, and also included prior investors DFJ Frontier, Miramar Venture Partners and Palomar Ventures.

Software 168
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Ace Metrix Gets $8M For TV Ad Analytics

socalTECH

Ace Metrix , a provider of technology for television advertising analytics, said today that it has raised $8M in a funding round from WPP, Hummer Winblad Venture Partners, Leapfrog Ventures, and Palomar Ventures. Ace Metrix is headed by Peter Daboll.

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The Challenges (& Opportunities) of Starting a Tech Company in LA

Jason Nazar

In the bay area it’s quite common for the entrepreneurs starting a company to be developers or technologists who can build the first versions of their products. He just pounded out design and code for a few weeks and got Plancast up on the web and users adopting his product right away.

Company 111
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Interview with Steve Goldman, Ace Metrix

socalTECH

Ace Metrix is venture backed by Hummer Winblad, and Palomar Ventures. I spent almost 20 years at Chiat/Day advertising, and ran major brands such as Apple, Nissan, and Disney, and did new business development. They saw the natural connection, and we were funding in August with our product, and started marketing in March.