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Digiday Mobile: The Future Of Mobile Media Live

Tech Zulu Event

Today major brands in entertainment, automotive, travel, technology, and CPGs are embracing mobile, especially mobile rich media, to engage and interact with consumers. This spotlight session will highlight recent mobile campaigns from Infiniti, Paramount Pictures, Lexus, Intel, U.S.

Mobile 40
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Radiolab “Detours” Into Location-Aware Storytelling

Tech Zulu Event

” Abumrad and his executive producer Ellen Horne spoke about their creative process and their experience with this new form of audio-reality-location storytelling at the Austin Paramount Theatre. This prompted the city to go high tech and invest in 31 giant moonlight towers made of most advanced materials at the time, carbon arc light.

Guide 40