Remove Entertainment Remove Marketing Remove ReachLocal Remove Venture Capital
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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

I kind of think LA is just LA and doesn’t need some clever marketing term. A market leader in content, music, entertainment, textiles, engineering, aerospace and trade. ReachLocal, founded by Zorik Gordon, publicly traded company helping small businesses across America use the Internet for marketing [Woodland Hills.

Startup 304
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Want to Start a Technology Company in LA?

Both Sides of the Table

Funding is different – In Silicon Valley you have mega venture capital funds and many of them. But it’s more atypical for investors located in this market. If we extend a bit North up the coast line we have many affiliate marketing innovators including ValueClick, Commission Junction and FastClick.

Company 290
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Twiistup 6 Highlights

Both Sides of the Table

In SoCal we are also leaders in affiliate marketing (Commission Junction), Internet video (Hulu) and bringing local businesses online (ReachLocal). He displayed a deep mastering of the power of the Internet, direct marketing and Twitter to manage his business. We have accomplished much yet have much work to do.

Twiistup 228