Equity Framework Media Metrics 
TechCrunch LA
FEBRUARY 20, 2019
Mithril is struggling to compete against ferocious competition in the growth-stage equity market. Startups either get three dozen term sheets or none at all, since every firm is walking around with the same frameworks and metrics in their head. Some more on metrics design and quantification. Alas, no $100 catered lunches.
Tech Zulu Event
JANUARY 20, 2014
WordPress, by way of $15M via North Bridge Growth Equity in WPEngine. Natural language merchandiser Compare Metrics. It’s as subtle, yet important, as the distinction between “social marketing” and “social media.” Addison, Texas is home of The open source eCommerce framework Broadleaf. Though, I’m glad that I did.
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