Framework Social Media Software Web 2.0 
Both Sides of the Table
DECEMBER 19, 2011
He argues for a world he calls POSO (post social) in which we will only use social applications which drastically cut down our time involvement and/or increase our productivity. Social media will be pervasive in the enterprise and is primarily driving by customer interactions. the rest of the time.
SoCal CTO
JUNE 9, 2010
Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Now, thanks to social media, you don't have to outspend. Last week I was having coffee with an ex engineering student of mine now on his second startup (and for a change it wasn’t a Web 2.0
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