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SMCLA: Google Analytics Recap and Video

Tech Zulu Event

MARCH 1, 2010

Repost of SMCLA's Going Goo Goo Over Google Analytics. The Google Analytics panel was a big success with a great turnout of over 150 people at the Mahalo office in Santa Monica. It takes 5 minutes: Google Analytics is about as easy to setup as setting your alarm clock. Below is a highlight video of the evening.

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GumGum Makes Images Profitable for Publishers

Tech Zulu Event

FEBRUARY 18, 2013

Early on GumGum began to experiment with overlaying rich media ads through Flash with photos until technology progressed and they moved over to Javascript. Buying Google keywords will be popular and expensive. We had just raised a few million dollars at that point so we needed to build something bigger.”. Much bigger.

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