Startup Professionals Musings

NOVEMBER 4, 2022

Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. Outsourcing your core competency does not work. The sales professional. The financial suit. The operations superstar.

Technical Advisors 123

Technical Advisors Startup Outsource Development High Tech 123

Startup Professionals Musings

FEBRUARY 9, 2020

Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. Outsourcing your core competency does not work. The sales professional. The financial suit. The operations superstar.

Technical Advisors 123

Technical Advisors Outsource Development Startup High Tech 123

Startup Professionals Musings

SEPTEMBER 13, 2015

Thus I was happy to see a recent book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. Outsourcing your core competency does not work. Outsourcing any of these critical roles is very expensive, and usually not very effective.

Technical Advisors 105

Technical Advisors Outsource Development Startup High Tech 105

Startup Professionals Musings

FEBRUARY 18, 2018

Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. Outsourcing your core competency does not work. The sales professional. The financial suit. The operations superstar.

Technical Advisors 57

Technical Advisors Startup Outsource Development High Tech 57

Startup Professionals Musings

JUNE 11, 2014

Thus I was happy to see a new book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. Outsourcing your core competency does not work. Outsourcing any of these critical roles is very expensive, and usually not very effective.

Technical Advisors 98

Technical Advisors Startup Outsource Development High Tech 98

Startup Professionals Musings

MAY 15, 2013

This exemplary customer service is just savvy marketing. Self-service technologies, social media, and smart phones have created a new set of expectations for high-tech consumers today. I found a good summary of these new expectations in a book recently published by Micah Solomon, “ High-tech, High-touch Customer Service.”

Customer 89

Customer Custom Services High Tech 89