Interview with Ian Swanson, Sometrics
socalTECH
SEPTEMBER 23, 2008
I worked at Userplane, building social applications for sites like MySpace. We provide traffic analytics, cross-tabulated across demographics, A/B testing to see how an audience is using certain pages, and engagement metrics. It's really helped to legitimize the space. How do you make money in providing these services?
Let's personalize your content