Internet Brands Brisco: Deal Will Allow More Focus On Long Term Growth
socalTECH
SEPTEMBER 20, 2010
The firm was originally known as CarsDirect, the automotive buying site of Idealab, and was headed by Scott Painter--who is now head of both Zag Automotive and TrueCar. The firm changed its name to Internet Brands in June of 2005, and hit the markets with its IPO in November of 2007.
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