Incubator Invest SEM Writing 
Both Sides of the Table
MARCH 25, 2016
The questions that a VC mulls before writing a check are precisely the questions you should be asking yourself. What would it take in investments to acquire and retain traffic to support these businesses? But I’m investing on the assumption you will be successful, of course. Market Size.
Both Sides of the Table
MARCH 11, 2011
It was a pleasure to write them myself. Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks! I commented that many young entrepreneurs I talk to these days have a desire to “go plural&# and create an incubator.
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