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Ten Rookie Startup Mistakes You Won’t Make

InfoChachkie

Thus, you must first create the playbook by which an independent sales rep can readily sell your product, including: identifying objections and developing strategies to overcome them, creating reference accounts and establishing meaningful customer adoption. In addition to paying the consultant, you must invest time to educate them.

Startup 242
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The 4 Partners Early-Stage Startups Need

Tech Zulu Event

Here are three of the most common: When you’re incorporating — Business structure is an important decision with financial, investment, and tax implications. Make sure you have a lawyer to help draft your contracts and guide you’re communicating policies and procedures. But you do need financial guidance. HR Partner.

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Interview with Elizabeth Cholawsky, HG Data

socalTECH

For this morning's interview, we caught up with Elizabeth Cholawsky , the new CEO of Santa Barbara-based HG Data (www.hgdata.com), which develops software which helps marketers and salespeople understand the "technology stack" of their potential customers and prospects. I've been in product, product development, marketing, and management.

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In a Strong Wind Even Turkeys Can Fly

Both Sides of the Table

During the down market they were able to double down on recruiting, sales, outsourcing, new market entries and marketing (yes, with Tiger ads ). Investment in training, adherence to process, global knowledge sharing systems, quality control / partner reviews and campus recruitment programs that attracted the right talent.

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Top 120 Startup Posts for 2010

SoCal CTO

Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. -

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