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This approach, popularly known as “glocalization,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate. Remember when the Chevy Nova required a rename, once Chevrolet realized that Nova meant "no go" in the Spanish market (not a great name for a car).
Binary Pulse Technology Marketing (www.binarypulse.com). Middle Market Investment Banking. and international patent and trademark procurement - IP Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Redpoint Ventures (www.redpoint.com).
This approach, popularly known as “ glocalization ,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate. Remember when the Chevy Nova required a rename, once Chevrolet realized that Nova meant "no go" in the Spanish market (not a great name for a car).
This approach, popularly known as “ glocalization ,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate. Remember when the Chevy Nova required a rename, once Chevrolet realized that Nova meant "no go" in the Spanish market (not a great name for a car).
This approach, popularly known as glocalization , means you have to design and deliver global solutions that have total relevance to every local market in which you operate. Remember when the Chevy Nova required a rename, once Chevrolet realized that Nova meant "no go" in the Spanish market (not a great name for a car).
This approach, popularly known as “glocalization,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate. Remember when the Chevy Nova required a rename, once Chevrolet realized that Nova meant "no go" in the Spanish market (not a great name for a car).
This approach, popularly known as “glocalization,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate. Remember when the Chevy Nova required a rename, once Chevrolet realized that Nova meant "no go" in the Spanish market (not a great name for a car).
We have heard that there are significant tax advantages in doing business offshore. All this sounds very enticing and many budding entrepreneurs can’t wait to fly to Paris or Shanghai to tap into the international markets. Manufacturing offshore could impact intellectual property.
Despite some recent advances, there are still some cultures which have less regard for patents and other intellectual property. Internal services, like marketing and accounting, are more manageable and have less customer visibility. core competency entrepreneur near shoring offshoring outsource startup' Marty Zwilling.
That means you have to design and deliver global solutions that have total relevance to every local market in which you operate. Remember when the Chevy Nova required a rename, once Chevrolet realized that Nova meant "no go" in the Spanish market (not a great name for a car). Reinforce your brand in international markets.
This approach, popularly known as “ glocalization ,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate. Remember when the Chevy Nova required a rename, once Chevrolet realized that Nova meant "no go" in the Spanish market (not a great name for a car).
Despite some recent advances, there are still some cultures which have less regard for patents and other intellectual property. Internal services, like marketing and accounting, are more manageable and have less customer visibility. Keep intellectual property keys in-house.
Despite some recent advances, there are still some cultures which have less regard for patents and other intellectual property. Internal services, like marketing and accounting, are more manageable and have less customer visibility. Keep intellectual property keys in-house.
We have heard that there are tax advantages in doing business offshore. All this sounds very enticing and many budding entrepreneurs can’t wait to fly to Paris or Shanghai to tap into the international markets. The classic mistake is to place an office in London and think that you have entered the EU (European Common Market).
Despite some recent advances, there are still some cultures which have less regard for patents and other intellectual property. Internal services, like marketing and accounting, are more manageable and have less customer visibility. Keep intellectual property keys in-house.
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