7 Business Mistakes Serial Entrepreneurs Never Make (Twice)
InfoChachkie
JUNE 4, 2012
Perform China Syndrome Market Analysis. In order to reasonably assess the size of your addressable market, you must perform a bottoms-up analysis which is based on a number of elemental assumptions. Puffery works in marketing, so I will deploy it when I promote my startup. Fallacy: Such abstract extrapolations are meaningless.
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