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TrueCar Dealer Sales Pass 700,000 Vehicles

socalTECH

In a sign of how large of an effect Santa Monica-based TrueCar has had on the automotive industry, the company said Tuesday afternoon that its dealer partners have just surpassed 700,000 new and used vehicles sold using its sites. TrueCar's data from those purchasing programs fuel the data it uses on its consumer facing website.

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Beware of Ballers on a Budget

Both Sides of the Table

I researched the pricing of the car at TrueCar – not because we’re an investor – but because it gives you complete price transparency over what other people in your area paid for a car. “Invoice price” is an equally meaningless marketing tool. . But I digress. Sell stuff.