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How PointPredictive Is Using Machine Learning To Uncover Fraud, With Tim Grace

socalTECH

Tim Grace , who co-founded San Diego-based PointPredictive with Frank McKenna and Joe Jackson, is a startup veteran, who sold BasePoint Analytics to CoreLogic in 2009, and is a former executive from HNC Software. Tim Grace: We all get our started at HNC Software in San Diego. What is PointPredictive?

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Tech Transforms the Election Experience, From VR to Voter Registration

Xconomy

The use of biological metrics and neuroscience in marketing is starting to expand to political research and campaign strategy-making. But that method was losing reliability due to lower response rates, as well as the movement toward mobile phones.