Metrics SEM Social Media Technical Review 
Both Sides of the Table
MARCH 25, 2016
Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. The metrics were good but we wondered how much better they would be when we expanded our product.
Both Sides of the Table
JULY 16, 2013
When polled 88% of marketing professionals said they couldn’t accurately measure the effectiveness of their marketing campaigns and the majority said lack of ROI measurement is their single greatest frustration with social media (Forbes). Clicks are also a simple measure that you can get from basic link tracking packages.
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