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ReachLocal Launches New SEO Offering

socalTECH

Woodland Hills-based ReachLocal , which provides local online marketing for small and medium sized businesses, announced this morning that it has launched a brand new, search engine optimization product, ReachSEO. ReachLocal said the new software helps SMBs to drive organic search traffic to their websites.

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Covario Hires Bizdev VP

socalTECH

San Diego-based Covario , a developer of marketing analytics and search engine optimization software, said Thursday that the firm has hired on a new VP of Business Development. The firm also said it has promoted VP Products and Marketing Craig Macdonald to SVP, President, and Chief Marketing Officer. READ MORE>>.

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Reflections on 2020: Nick Hedges, MomentFeed

socalTECH

We successfully accelerated our product innovation schedule to deliver, in record time, solutions to meet these challenges. This presented MomentFeed with an immense opportunity to help multi-location consumer brands meet the challenges brought on by an overnight shift in consumer shopping patterns.

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Retro: My Favorite Blog Post on Raising VC

Both Sides of the Table

There was no viral social networking products back then like Twitter where people could easily discover your content. The only other ways to get discovered was to have good organic search results or to get covered by a major blog site. Consumer approach to software for business users. Free product. Folksonomy.

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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

And if even 1% of users click on the ads because they’re relevant rather than on the organic search it’s a HUGE business (as you know). A healthy eco-system of application developers is required for any software or Internet company to be massively successful. All of them are really sharp on product and market.

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