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Guerilla Marketing, Brad Feld Style

InfoChachkie

When the entrepreneur is obsessed with the product and the company has organized all of its activities around that, it’s very powerful.”. Think about things like code space as guerilla marketing because people are now talking about this great company Trada, which is providing space for developers, which by the way, they are desperate for.”.

Marketing 233
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Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

On the card I usually write the date, where I met the person, how I met them and what value I can bring to the table. As a last resort I outsourced and actually hired someone in India to remotely log into my computer during the night and correct all the errors from the scanned cards, which my in house team had processed earlier in the day.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

Unattributed – There is no such thing as organic customers. Such Search Engine Optimization (SEO) is modern-day snake oil. For instance, if you sell a software security solution, you might write an article that describes ten ways consumers can protect themselves online, highlighting your solution as one potential tool.

Customer 164
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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

Clearly a startup should consult its lawyer before filing or not filing.But the attorneys I relied on to write this piece told me that they’ve done lots of Section 4(2) deals in the past, and would recommend it to clients who had relatively simple financing agreements (not tranched-out, not too many investors, etc.) OTHER DEALS.