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A Guide to Using Authority & Social Proof in Fund Raising

Both Sides of the Table

The book is a layman’s guide to understanding how we as humans make decisions and is underpinned by data-oriented studies to prove his claims. Angels are writing smaller checks so they typically don’t want the overhead of complex analysis in order to make their decision. From there Rob decided to make a small investment.

Guide 293
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If You Don’t Define Your Personal Brand the Market Will

Both Sides of the Table

This started as a post in which I was going to write out tips to personal branding and became in stead an essay of my own branding journey. Every time I approached Network Solutions (or any technical group in Accenture) they wrote me off as “a business guy” since I studied economics and was on the Accenture “business track.”

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What Makes a Great Independent Board Member?

Both Sides of the Table

I was a SaaS company and he had been on the Executive Board and the Strategy Council for Larry Ellison at Oracle and he taught me some key lessons about sales and he served as a useful buffer between my investors and me. I really like it when independent directors write a check into the company. obviously make an exception.

Startup 187
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Top 30 Startup Posts for July 2010

SoCal CTO

SaaS 101: 7 Simple Lessons From Inside HubSpot - OnStartups , July 19, 2010 It’s been a little over 4 years since I officially launched my internet marketing software company , HubSpot. So, I’ve had about 4 years on the “inside” of a fast-growing, venture-backed B2B SaaS startup. Here’s an example in a direct sales channel.

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