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5 Factors That Set Your Best Startup Funding Strategy

Startup Professionals Musings

With the advent and popularity of crowdfunding platforms, including Kickstarter and IndieGoGo , as a winning alternative for funding your new venture, I find that many aspiring entrepreneurs are confused about the need to ever seek a professional angel investor. They don’t get excited by early stage research, development, or marketing hype.

Funding 119
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10 Realities Today Cause Startups To Bypass An IPO

Startup Professionals Musings

In the old days, every entrepreneur dreamed of easily taking their startup public, and making it big. Smart entrepreneurs are just now starting to look at this option again, due to its unpredictability and the challenges of running a public company. Violent market swings usually hit public companies first.

Startup 84
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8 New Ways To Focus On Customers For Trust And Profit

Startup Professionals Musings

As an advisor to entrepreneurs, I find that I often have to remind them that the world of customers has changed since they started their last business. But even the older Boomers have learned to use technology and social media as the source of expectations from your business, more so than your own traditional marketing.

Customer 133
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5 Ways To Engage The Right People In Your New Venture

Startup Professionals Musings

In my work with new and aspiring entrepreneurs, I find that most struggle with putting together a written business plan, often pointing out that someone they know started a business without anything written down. Be sure to net out the opportunity and the solution in the first thirty seconds. Make it light, but factual.

Ideas 126
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5 Ways To Increase Your Agility In The Face Of Change

Startup Professionals Musings

As a business and entrepreneur advisor, I have no trouble getting owners and managers to agree that change is happening faster and faster in the consumer and technology world, requiring them to keep their business more agile , just to keep up. Marty Zwilling First published on Inc.com on 11/04/2019.

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5 Unique Elements Make A Winning Selling Proposition

Startup Professionals Musings

Investors realize that the resources and risk required to hit both markets concurrently are great, so they will likely look for focus, or a staged approach. A niche market sizing or a shrinking opportunity may make a good family business, but is likely not of interest to investors. Value is perceived only in the eyes of the customer.

.Net 73