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8 New Ways To Focus On Customers For Trust And Profit

Startup Professionals Musings

As an advisor to entrepreneurs, I find that I often have to remind them that the world of customers has changed since they started their last business. Pushing yourself on customers by touting features and price doesn’t work anymore. Supplement this feedback with more formal modern satisfaction surveys, like the Net Promoter Score.

Customer 133
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10 Realities Today Cause Startups To Bypass An IPO

Startup Professionals Musings

In the old days, every entrepreneur dreamed of easily taking their startup public, and making it big. Smart entrepreneurs are just now starting to look at this option again, due to its unpredictability and the challenges of running a public company. The M&A alternative looks simple by comparison.

Startup 84
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5 Unique Elements Make A Winning Selling Proposition

Startup Professionals Musings

For example, everyone would agree that a cure for cancer is a worthy solution, if you can show evidence that it works, and can be replicated and sold for a rational cost and price in the market today. The net value of this solution from the customer’s perspective. Marty Zwilling First published on Inc.com on 01-22-2019.

.Net 73