socalTECH

MARCH 16, 2021

Los Angeles-based Magnite, the sell-side advertising software developer which was previously known as Rubicon Project, says it has priced an offering of $350M in convertible senior notes. The notes are due in 2026. Magnite offers up a sell-side advertising platform for desktop, mobile, audio, and other platforms.

Pricing 113

Pricing Software Review .Net Advertising 113

SoCal Delicious

OCTOBER 8, 2012

CODE=DJII-DJN SYMBOL=FB CODE=DJII-DJN SYMBOL=GOOG CODE=DJII-DJN SYMBOL=I/DRG CODE=DJII-DJN SYMBOL=I/HOM CODE=DJII-DJN SYMBOL=I/ISV CODE=DJII-DJN SYMBOL=I/MED CODE=DJII-DJN SYMBOL=M/TEC CODE=DJII-DJN SYMBOL=MDA.T October 5, 2012.

Los Angeles 44

Los Angeles Software Review Technical Review Journal 44

Both Sides of the Table

DECEMBER 27, 2011

Gross Profit (also called Gross Margin or sometimes “Net Revenue”). And assuming they both had the same net profit margins (profit / revenue) then the former company would be much better off at the end of the year. Let’s consider the following two software companies, both of which have 66% gross margins.

Startup 418

Startup Venture Capital Sales Technical Review 418

socalTECH

MAY 18, 2010

As of the last four months, we've had about 200,000 plus downloads, a bunch of great write ups, and a lot of mom bloggers who have been reviewing the app and writing stories on it. We've had close to 2 million tasks people have put into there in the last four months, and all this without any PR or advertising, completely organic.

Mobile 168

Mobile .Net Pasadena Software Review 168

Both Sides of the Table

JULY 16, 2010

LP’s who invest in funds are typically university endowments, public & private pension funds, insurance companies, large corporations and very high net worth individuals called “family offices.&# To give you an indication of how bad, for example, university endowments are suffering check out this chart. That’s OK.

Venture Capital 311

Venture Capital Startup Seed Funding Rustic Canyon 311