socalTECH

JANUARY 15, 2021

Irvine-based Viant Technology, a developer of advertising software, has filed for an IPO, saying in a filing with the SEC that it is looking to raise up to $150M in an IPO on the Nasdaq Global Market as DSP. The company reported $9.9M in net income on $164M in revenues for the year ended December 31, 2019.

Advertising 113

Advertising .Net Equity Software 113

socalTECH

JANUARY 19, 2016

Los Angeles-based online advertising technology provider OpenX said late Monday evening that the company has reached $140M in revenues, which it says is a record. The privately held company--which has not previously reported its revenue number publicly--said it doubled its revenue and tripled its profits in the last two years.

OpenX 100

OpenX .Net Advertising Equity 100

Both Sides of the Table

APRIL 25, 2011

It would not be a big stretch to image a well run service business like this making 15-25% net profit margins. The founders could reinvest this in growth (0% tax, focus on future equity growth) or take the profits of $12 million and divide amongst the founding partners. That is $12 million in profits over 3 years.

Services 332

Services Venture Capital IP Startup 332

Both Sides of the Table

JULY 16, 2010

LP’s who invest in funds are typically university endowments, public & private pension funds, insurance companies, large corporations and very high net worth individuals called “family offices.&# To give you an indication of how bad, for example, university endowments are suffering check out this chart. VC will shrink.

Venture Capital 311

Venture Capital Startup Seed Funding Rustic Canyon 311

Berkonomics

APRIL 17, 2014

It’s similar to microfinance, but for the most part using equity instead of a low-interest loan. No single investor invests more than a specified amount in the offering: The greater of $2,000 or 5% of the annual income or net worth of the investor, as applicable, if the investor has annual income or net worth of less than $100,000; or.

.Net 209

.Net Pricing Ideas Invest 209

Frank Addante

OCTOBER 31, 2006

► February (1) What do you do when a reporter you admire misrepre. the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. It results in a lack of focus and diluted brand equity.

Startup 40

Startup Venture Capital Advertising Email 40