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How Addroid Is Hoping To Solve The Ad Industry's Flash Problem, with Matt Cooper

socalTECH

One of the side effects of the war over Flash, has been with advertisers--particularly in Hollywood--who rely on Flash to help display their advertising banners and video to users. Matt Cooper: What we're really trying to do, is reshape the advertising space. It worked so well, Hollywood abandoned the 40K format.

Hollywood 100
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Interview with Peter Hoskins, ManiaTV

socalTECH

The convergence of the Internet and the entertainment business has made Los Angeles a hotbed of activity in the online entertainment industry, attracting companies from all over the country interested in connecting Hollywood with the Internet. We sell advertising and have been very fortunate to have the best brands advertise on our network.

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Interview with John Mudge, iBN Sports

socalTECH

John Mudge: We launched IBN Sports in January of 2007, focused on creating an interactive, broadcast network for sports. It's a combination of sponsorship, advertising, and for some of our partners, fee for that content. What is IBN Sports? It's a combination of revenue models.

Content 212
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Docstoc's Jason Nazar Talks About DocStore

socalTECH

It's pretty typical in the life of a startup, where we've proven we have a product people like, and use and demand, and can scale, and we did a pretty effective job of learning about advertising and making revenues off high yielding, CPC advertising. Part of that is transition into paid content. The company is going really well.

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Interview with Mark Suster, GRP Partners

socalTECH

We're also looking at technology in the retail sector, or which touch the retail supply chain--things like out of home advertising, software to optimize the retail supply chain, and other related areas because we know the retail sector so well. I think because we're a Hollywood town, people haven't taken it all that seriously.

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Liquid Notes | Using AI to Add Intelligence Back Into Music

Tech Zulu Event

One of our guys does a lot of work with upcoming Hollywood film composers, you can see in our ‘ about ’ section, Gerrit Wunder, he does work at the moment for Hans Zimmerman and so on. These companies have deep pockets and spend heavily on advertising. Tell us about your connection to Los Angeles. So we had to move actually from L.A

Startup 101
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Why You Should Start a Company in. Los Angeles

SoCal Delicious

Surprisingly, Hollywood hasnt played a major role in the formation of new companies, which have tended to be in less glamorous though more lucrative areas like lead-generation and service (with obvious exceptions like JibJab and Hulu, a joint venture of Fox and NBC). www.goodandgreen.biz Microsoft Office Buy Office Small Business 2007 now.