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Guerilla Marketing, Brad Feld Style

InfoChachkie

companies should… focus on building amazing products. If you have amazing products, the marketing of those products is trivial. If you have $hitty products, the marketing is impossible. Instead of focusing on marketing as an activity… integrate it into (your) products.”. Brad Feld, Managing Director, Foundry Group.

Marketing 233
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Trade Show Guerilla Marketing – Booth Babes With Beards

InfoChachkie

I always enjoy a great guerilla marketing story, such as TestFlight’s use of T-shirts and Tacos to gain Steve Jobs’ attention at Apple’s 2011 developers’ conference. This initial, casual conversation led to a deeper discussion about the company’s products. This article originally appeared on Forbes HERE. Share and Enjoy.

Marketing 209
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From Near Death To YouTube Stardom, An Entrepreneur’s Story

InfoChachkie

Just like tech entrepreneurs, performers must create something from nothing and then package, position, promote and distribute their product to their fans. “It''s In 2011 he leveraged Kickstarter to publish a book entitled, Never Stop Shutting Up. Mike was surprised when I identified him as an entrepreneur. However, the title is apt.

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Go West Young Men: Winklevoss Twins Buy $18M L.A. Mansion To Dive Into SoCal Tech Scene

SoCal Delicious

Feel free to directly email us at tips@techcrunch.com. 2011 Holiday. Your guide for the best gadget gifts of 2011. Have a Tip, Pitch or Guest Column? Guest Column. So youve got the inside scoop on a story or topic that weve covered? We respect your anonymity. Please read our guest post guidelines before submitting. Gift Guide.

SoCal 77
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YouTubers Come Of Age – Google Scores A Solid Return On Its Video Development Fund

InfoChachkie

During the latter half of 2011, Google awarded a number of leading YouTubers and nascent Internet TV networks grants of $1 million to $2 million. One of the best examples of this integration is DeStorm’s November 2011 video in which he raps about Ryobi tools while running through the aisles at Home Depot. YouTuber (Show Title).

Google 133
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63 Los Angeles Entrepreneurs To Be Proud Of

SoCal Delicious

Our Best Interviews Via Email: Monthly. Subscribe to RSS. Subscribe to RSS. Cyrus Farudi is an American entrepreneur who co-founded Flipswap, Inc in 2004 and Capsule in 2011. Founded in 2011 with the goal of saving lives through soap, Jack’s gives one bar away every time one is sold. Idea Mensch.

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Tech Titans Peter Thiel, Matt Jacobson, Cameron and Tyler Winklevoss, Mich Mathews, Elon Musk Buy Homes in Los Angeles

SoCal Delicious

In Santa Monica, the median price of homes jumped 16% in the first eight months of 2012 compared with 2011, after a 9% decline over the same period the year before, according to Multiple Listing Service data compiled by Paul Habibi, a professor at the University of California, Los Angeles. 2012, compared with the same period in 2011.