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An Enchanting Conversation With Guy Kawasaki

InfoChachkie

Guy’s latest book, Enchantment , was released in March of 2011, to overwhelmingly upbeat reviews. I even plan to use it in my upcoming UC Santa Barbara Entrepreneurial Selling class. I began our discussion by asking Guy, “Why should entrepreneurs read your latest book, Enchantment?”. That doesn’t work.”. I work very, very hard.

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Why Most of Your Assumptions About Phone Calls are Wrong

Both Sides of the Table

The three largest webmail services had over 1 billion global users at the end of 2011. Social media users are over 60% more likely to check email at least four times a day than those who don’t use social media. And while this data is from mid-2011 I can assure you that data is not going down.

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