article thumbnail

Guerilla Marketing, Brad Feld Style

InfoChachkie

Brad proudly described how the company successfully used thought leadership marketing to seed a marketplace in which companies can outsource their SEO campaigns to a legion of independent, third-party “optimizers.” One of the firm’s more infamous marketing stunts was their 2011 music video, entitled I’m A VC. Write Your Own Playbook.

Marketing 233
article thumbnail

Should Startups Focus on Profitability or Not?

Both Sides of the Table

I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” million contract over two years. There are certain topics that even some of the best journalists can’t fully grok.

Startup 418
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 57 Online Startups Meets Technology Meets Product Posts for November 2010

SoCal CTO

aka: An Open Letter to the Next Big Social Network) - 500 Hats , November 1, 2010 I've held off writing this post for a long time, because I couldn't quite get my head around all the issues. Was it a Startup Founder Developer Gap ? But I didn’t write it for you; I wrote it for myself. but: Something is Still Missing.

article thumbnail

Trade Show Guerilla Marketing – Booth Babes With Beards

InfoChachkie

I always enjoy a great guerilla marketing story, such as TestFlight’s use of T-shirts and Tacos to gain Steve Jobs’ attention at Apple’s 2011 developers’ conference. Her company has since signed a contract with Central Desktop. This article originally appeared on Forbes HERE. However, do not confuse frugal with cut rate.

Marketing 209
article thumbnail

Top 120 Startup Posts for 2010

SoCal CTO

500 Hats , January 10, 2010 Developing new startup ideas - Chris Dixon , March 14, 2010 Batch Processing Millions and Millions of Images - Code as Craft , July 9, 2010 jQuery Plugin: Give Your Characters a NobleCount - The Product Guy , March 23, 2010 How do the sample Series Seed financing documents differ from typical Series A financing documents?

Startup 378
article thumbnail

63 Los Angeles Entrepreneurs To Be Proud Of

SoCal Delicious

There are hundreds of entrepreneurs here in Los Angeles who are building awesome companies, writing awesome books, making awesome movies and are trying to solve important problems to help make this world a better place. He previously led business development for Affiliate Fuel, leading to its acquisition by Experian in 2005.