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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

Created in 2014 and acquired by Dentsu in 2019, MuteSix was recommended to TechCrunch by Rhoda Ullmann, VP Consumer at Sense, a Boston-based startup building a home energy monitor. “They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. And then bit by bit, we grew the organization.

Commerce 211
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Let’s Get Weird, a SXSW Interactive Recap (2014)

Tech Zulu Event

As we know, long gone are the days of experiencing SXSW Interactive with just 9,000 other tech entrepreneurs and business brights – with 30,000 registrants in 2013 and the final numbers for 2014 still in the works. Savannah Peterson – Shapeaways , the social platform for 3D printing.

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Siemer Summit: Connecting Global Digital Media & Technology Leaders

Tech Zulu Event

The event attracted over 500 distinguished attendees from around the world in the digital media and technology industry including advertising, media, data, eCommerce, software, social and gaming. The event also showcased a variety of promising startups from digital media, mobile, cloud, entertainment, advertising, and eCommerce.

Media 84
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6 Trends Are Driving A Data Tsunami For Startups

Startup Professionals Musings

Per a new study by networking giant Cisco , the world’s yearly mobile data traffic grew 69 percent in 2014, reaching 2.5 Virtual living: the rise and growing dominance of social media. Data enable: use metrics and measurements. exabytes per month at the end of the year. Quantification: big data, bigger results, and controls.

Startup 106
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Why Twitter Analytics Is The Holy Grail For Every Content Marketer

Tech Zulu Event

But last August 28, 2014 seemed like a dawning of a new era in the Twitter world as Ian Chan, Twitter’s engineer, announces that the tool is available for just about anyone who wants to utilize it. Will it be able to help brands market themselves better in social media? But what does this mean for marketers?

Content 93
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Next Gen CrowdInvesting | Chance Barnett (CEO) of Crowdfunder

Tech Zulu Event

With this in mind, we figured it would be a great opportunity to get a direct look from someone who’s been immersed in the field, and spoke to Chance Barnett, CEO of LA-local investment platform, Crowdfunder. In order to encompass both, they need to build a large platform. A Huge Risk for 2014? ” Platform Focused.

Invest 83
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Veritable Guide For Traditional Stores Turning Digital

Tech Zulu Event

Eighty percent of these business owners serve as their own webmasters with Facebook as their primary advertising platform. Social media is a favorite among small business owners. If you are planning to go digital and employ social media marketing, you must educate yourself on these rules or all your efforts will go to waste.

Guide 40