Remove 2015 Remove Advertising Remove Entertainment Remove Mobile
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How Addroid Is Hoping To Solve The Ad Industry's Flash Problem, with Matt Cooper

socalTECH

One of the side effects of the war over Flash, has been with advertisers--particularly in Hollywood--who rely on Flash to help display their advertising banners and video to users. Where do you fit into the mobile ad market? Matt Cooper: What we're really trying to do, is reshape the advertising space.

Hollywood 100
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Bionic Hands, Mind Control, and AI Oh My! | Techstars Disney Accelerator Class of 2015

Tech Zulu Event

Techstars Disney Accelerator class of 2015 was announced yesterday. Advertiser Optimization. Decisive is a Software as a Service (SaaS) platform that uses real time data to enable advertisers to optimize mobile ad creative and targeting based on user engagement. 2 3D-Printing Companies. Influencer Targeting.

Class 40
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Robb Report's Bill Curtis On Why Podcasting Is The Next Media Frontier

socalTECH

Curtis is the former publisher of the Robb Report, which he sold back in 2015, and has a long history of operating media companies that have published such titles as Home Office Computing, Home Theater, Mobile Computing, Worth, and many others. That, of course, is what you're selling to your advertisers.

Media 150
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Interview with Kanaan Jemili, uCast Global

socalTECH

As you know, today, video is one of the primary means of communications from a personal, corporate, and entertainment level. For instance, one of our targets are those who have large audiences, like mobile carriers. We build products and services tied to mobile carriers. The first one is telecom companies and mobile carriers.

Content 113
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Interview with Clark Landry, Maple Media

socalTECH

Los Angeles-based Maple Media (maplemedia.io) recently announced a big, $30M funding from Shamrock Capital, to assemble a collection of mobile applications in the utility, productivity, games and entertainment verticals. After I sold my last company, Shift, in May of 2015, I took some time off to look for the next thing to do.

Media 153
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Location-Based Services in B2B Offer Better Return

Startup Professionals Musings

These days, I’m hearing more and more that Location-Based Services (LBS) are entering the mainstream for mobile users, but I’m not sure why. So far, it’s been just another mobile phone app that tells people where their friends are ( Foursquare and Facebook Glancee ). Sponsorships and advertising. Branded entertainment.

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Smartphone Location Tracking Apps Next Wave Is B2B

Startup Professionals Musings

Beyond mobile phones, the same concepts can be applied to embedded systems, portable navigation devices, and laptops. Broadcast sponsorships and advertising. If your B2B contacts check-in regularly at certain types of locations (entertainment venues, stores, etc.) Branded entertainment. Channel incentives or rewards.