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ZEFR Sells Rights Management Assets To Vobile For $90M

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According to Vobile, it will open up a new office in Los Angeles as a result of the acquisition, with approximately 100 employees. ZEFR will continue to focus on its other business, in context-sensitive advertising for YouTube, and will have around 150 employees left in that business unit. ZEFR is backed by IVP, U.S. READ MORE>>.

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