socalTECH

JUNE 27, 2012

San Diego-based ServiceNow , the developer of software-as-a-service for enterprise IT management, is expected to price its IPO Thursday, as the first, technology-focused IPO since the Facebook debacle. The firm, which has set initial pricing range of its IPO at between $15.00 per share, is backed by JMI Equity and Sequoia Capital.

Pricing 145

Pricing San Diego Equity Invest 145

socalTECH

JUNE 19, 2012

San Diego-based ServiceNow has set the pricing range for its IPO, saying today that it anticipates an initial public offering price for the firm at between $15.00 The firm is backed by JMI Equity and Sequoia Capital. and $17.00

Pricing 133

Pricing San Diego Equity Software 133

socalTECH

JUNE 28, 2012

San Diego-based ServiceNow priced its IPO on Thursday, at $18.00 ServiceNow is venture backed by JMI Equity, Sequoia Capital, and Greylock Partners. per share, above its estimated initial offering range of $15.00 The firm is set to trade as NOW on the New York Stock Exchange on Friday.

Pricing 150

Pricing Marketing San Diego Equity 150

socalTECH

OCTOBER 31, 2012

ServiceNow went public in June, pricing at $18.00 The firm's major stockhoders are JMI Equity (44.64% ownership) and Sequoia Capital (19.68%). The firm said it will not receive any proceeds from the sale by the selling stockholders. per share; the firm is now trading around $30.65 per share on the NYSE as NOW.

San Diego 138

San Diego Equity Pricing Sales 138

InfoChachkie

JANUARY 16, 2018

Without taking a dime of outside capital, the company has achieved impressive success in a competitive, SaaS market segment, landing companies such as Nike, Intuit, NASA, AutoDesk and PBS. We build product roadmap software – it’s a SaaS company based here in Santa Barbara, California. Semick: They are.

Venture Capital 115

Venture Capital Entrepreneur Santa Barbara SaaS 115

Both Sides of the Table

SEPTEMBER 28, 2014

We want money to make some acquisitions (investors would prefer to fund M&A if they know specific deals – not to encourage bad behavior. This is why investors really like SaaS software companies where you have recurring revenue and your largest customer accounts for < 5% of your revenue and your renewals rates are > 90%.

Startup 383

Startup Company Companies .Net 383

Tech Zulu Event

AUGUST 13, 2010

Entrepreneurism / Monetization Cloud Computing, Entrepreneurism, SaaS. . Name Your Price: Influencing Customer's Purchasing Decisions. Understanding the effect of perceived discounts, multiple product levels, price anchoring, and other. Entrepreneurism / Monetization economics, human behaviour, pricing. .

Guide 69

Guide Startup Venture Capital Entrepreneur 69