Remove Acquisition Remove Sales Remove SEO Remove Venture Capital
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Do VC Platforms Make Sense?

Both Sides of the Table

In the VC insider baseball world a discussion has gone on about “VC platforms” over the past 5 or so years. While firms define platforms differently, let’s just say they are the services that a VC offers outside of investment capital and partner time on boards or providing intros. Partner Leverage.

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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Customer Acquisition. How many adds came through organic SEO? For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort. SEO is seldom “free.”. How many through affiliate deals? lowering $1.50 increasing conversion from 12.5%

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Interview with Skyler Lucci, HeyTutor

socalTECH

The company recently raised a round of funding from Santa Barbara-based ScOps Venture Capital. In this industry, customer acquisition costs are super high. Customer acquisition costs can be as much as $200 an hour. How did you connect with Kevin and ScOps Venture Capital, and why did you decide to raise a round?

Startup 113
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How Tradesy Makes Selling Women's Clothing Simple, with Tracy DiNunzio

socalTECH

Tracy tells us how she bootstrapped her business by renting out both her bedrooms and sleeping on the couch--funding the startup via Airbnb--and is now scaling out the business with a new round of venture capital. It's as easy as Instagram, and takes no technical knowledge or sales knowledge. What is Tradesy?

Startup 236
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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

The questions that a VC mulls before writing a check are precisely the questions you should be asking yourself. But this isn’t likely to be a VC-backable business (which to be clear is totally ok). Marketing with long payback is precisely what requires venture capital. Market Size. Market Structure.

Startup 150
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MyShape Article - Analyst Misses the Point

SoCal CTO

Maybe its because Im 66", but I think most clothes shopping really stinks and when was the last time that a sales person was actually helpful. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

MyShape 150
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The first 6 steps to homegrowing basic startup analytics | Futuristic Play by @Andrew_Chen

SoCal Delicious

For example, there might be a series of flows in how users come into the site, starting with ads, SEO, or otherwise. User acquisition via each method you use. It is leads you need to make sales in B2B. My professional background is in online ads, social media, and venture capital. System performance and uptime.

Startup 29