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Marketing 101

SoCal Tech Calendar

Wednesday, January 21, 2009 -- TechBiz Connection: Marketing 101. Marketing plays a key role in this, but means many and different things to different People - what are the various roles, models and functions of marketing? What is its role in the product creation / innovation process?

Marketing 100
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Business Networking and Relationship Building

SoCal Tech Calendar

If one wishes to thrive in the market place, choosing not to network is no longer a strategy and smart networking has proven to be a necessity. But mere connections are insufficient - true relationships are vital and crucial to the success of both individuals and organizations, across all functions: Sales, Marketing, Operations, etc.